Privacy Policy

Privacy Policy

Last Updated: 1st August 2026

Urban Crescent (“Company,” “we,” “us,” or “our”) respects your privacy and is committed to handling personal information responsibly.

This Privacy Policy describes how we collect, use, disclose, retain, and otherwise process personal information when you visit https://www.urbancrescent.com/ , purchase our products, communicate with us, interact with our advertisements, or otherwise use our website, products, and related services (collectively, the “Services”).

The Company is based in Los Angeles, California, United States and sells products to customers throughout the United States.

By using our Services, you acknowledge the practices described in this Privacy Policy.

1. Personal Information We Collect

Depending on how you interact with us, we may collect the following categories of personal information.

Contact and Identification Information

This may include:

  • Name
  • Email address
  • Telephone number
  • Billing address
  • Shipping address
  • Customer or account identifiers

Order and Transaction Information

This may include:

  • Products purchased, viewed, or considered
  • Shopping cart activity
  • Order history
  • Purchase amounts
  • Payment status
  • Returns and exchanges
  • Discounts and promotions used
  • Shipping and delivery information
  • Customer service history

Payment Information

Payments may be processed through third-party payment providers and financial services, which may include Shop Pay, PayPal, Affirm, credit-card processors, and other payment providers offered through our checkout.

Depending on the payment method selected, these providers may collect payment card information, bank information, billing information, financing information, identity information, or other information necessary to process the transaction.

We generally do not directly store complete payment card numbers when payment information is processed by third-party payment providers.

Your use of a third-party payment or financing service may also be governed by that provider's privacy policy and terms.

Internet, Device, and Browsing Information

We and parties that provide services to us may collect:

  • IP address
  • Browser type
  • Device type
  • Operating system
  • Device and advertising identifiers
  • Cookie identifiers
  • Referring URLs
  • Pages and products viewed
  • Links clicked
  • Search activity
  • Shopping cart activity
  • Checkout activity
  • Dates and times of interactions
  • Interactions with advertisements and marketing communications
  • Information concerning how you interact with our website

Approximate Location

We may derive approximate geographic information, such as city, state, or region, from IP addresses or other device information.

Communications and Customer Service Information

If you contact us, we may collect your communications, customer service requests, reviews, feedback, and other information you choose to provide.

Marketing Information

We may collect information relating to:

  • Email subscriptions
  • SMS subscriptions
  • Marketing preferences
  • Email opens and clicks
  • SMS interactions
  • Advertisement interactions
  • Campaign attribution
  • Purchases attributed to advertisements
  • Products viewed or added to a shopping cart
  • Checkout activity
  • Other marketing and conversion events

2. How We Collect Personal Information

We may collect personal information:

  • Directly from you
  • Automatically through our website
  • Through Shopify and our e-commerce systems
  • Through cookies, pixels, tags, APIs, and similar technologies
  • Through server-side tracking and conversion APIs
  • From payment and financing providers
  • From shipping and fulfillment providers
  • From advertising platforms
  • From analytics providers
  • From email and SMS marketing providers
  • From social media platforms
  • From fraud prevention and security providers
  • From other service providers and business partners

3. Server-Side Tracking and Conversion Technologies

In addition to browser-based technologies such as cookies and pixels, we may use server-side tracking, APIs, conversion APIs, enhanced conversion technologies, customer matching technologies, and similar systems.

These technologies allow our systems, e-commerce platform, or service providers to transmit information concerning website activity, transactions, and customer interactions to advertising, analytics, and marketing platforms.

Depending on the service and applicable configuration, information transmitted may include:

  • Purchase and transaction information
  • Products viewed or purchased
  • Shopping cart and checkout activity
  • Order value
  • Event dates and times
  • IP address
  • Browser or device information
  • Advertising or cookie identifiers
  • Email address
  • Telephone number
  • Other identifiers used for attribution or customer matching

Certain identifiers may be hashed or otherwise transformed before transmission. Hashing or transforming an identifier does not necessarily mean the information is anonymous under applicable privacy laws.

We may use these technologies for purposes including:

  • Measuring advertising effectiveness
  • Attributing purchases and conversions
  • Understanding customer journeys
  • Creating or measuring advertising audiences
  • Improving advertising campaigns
  • Personalizing marketing
  • Analytics and reporting
  • Fraud prevention and security

Where required by applicable law, we provide consumers with applicable notice and choices concerning these activities.

4. Advertising, Analytics, and Marketing Partners

We may use advertising, analytics, communications, payment, and e-commerce services provided by companies such as:

  • Meta
  • Google
  • Microsoft/Bing
  • Mailchimp
  • Klaviyo
  • Shopify and Shop Pay
  • PayPal
  • Affirm
  • SMS and communications providers

We may also use other advertising, analytics, payment, fulfillment, technology, and marketing providers from time to time.

These providers may process information in accordance with their respective agreements, privacy policies, and applicable laws.

The specific providers and technologies we use may change as our business and Services evolve.

5. How We Use Personal Information

We may use personal information to:

  • Operate our website
  • Process and fulfill orders
  • Process payments and financing
  • Ship and deliver products
  • Manage returns, exchanges, and refunds
  • Provide customer service
  • Communicate about orders
  • Maintain customer accounts
  • Prevent fraud and unauthorized transactions
  • Improve our products, website, and customer experience
  • Conduct analytics
  • Measure website and advertising performance
  • Attribute purchases and conversions
  • Create and measure advertising audiences
  • Personalize advertising and marketing
  • Send email and SMS marketing where permitted
  • Administer promotions
  • Maintain business, accounting, and tax records
  • Enforce our policies and agreements
  • Establish, exercise, or defend legal claims
  • Protect our business and customers
  • Comply with legal and regulatory requirements

We may also use information for other purposes disclosed at the time it is collected or as otherwise permitted by applicable law.

6. Cookies and Similar Technologies

Our website and service providers may use cookies, pixels, tags, local storage, APIs, and similar technologies.

These technologies may be used for:

  • Essential website functionality
  • Shopping-cart functionality
  • Remembering preferences
  • Authentication
  • Fraud prevention
  • Analytics
  • Performance measurement
  • Advertising
  • Conversion measurement
  • Personalization

Depending on applicable law, we may provide controls allowing you to manage certain non-essential technologies.

Disabling certain technologies may affect website functionality or our ability to personalize your experience.

7. How We Disclose Personal Information

We may disclose personal information to parties that assist us in operating our business, including:

  • Shopify and e-commerce providers
  • Payment processors
  • Financing providers
  • Shipping and fulfillment providers
  • Advertising platforms
  • Analytics providers
  • Email marketing providers
  • SMS and communications providers
  • Customer service providers
  • Fraud prevention and security providers
  • Hosting, cloud, and technology providers
  • Professional advisers, including attorneys, accountants, consultants, and insurers

We may also disclose information where reasonably necessary to comply with applicable law, respond to lawful requests, protect our rights, prevent fraud, enforce agreements, or protect the safety and security of our business or others.

8. Sale, Sharing, and Targeted Advertising

We do not knowingly sell personal information in exchange for monetary payment.

However, privacy laws may define “sale,” “sharing,” and “targeted advertising” broadly.

Our use of advertising, analytics, cookies, pixels, server-side tracking, conversion APIs, customer matching, and similar technologies may involve disclosures of personal information that could be considered a “sale” or “sharing” of personal information under California law or targeted advertising under the laws of certain other states.

Where applicable, consumers may have the right to opt out of these activities.

9. Do Not Sell or Share My Personal Information

California residents may have the right to direct us not to sell or share their personal information as those terms are defined under applicable California law.

Where required, we provide a “Do Not Sell or Share My Personal Information” mechanism or other legally appropriate method for submitting an opt-out request.

An applicable opt-out may affect our use of certain advertising and marketing technologies.

10. Global Privacy Control

Where required by applicable law, we process recognized browser-based opt-out preference signals, such as the Global Privacy Control (GPC), as an opt-out request for the browser or device transmitting the signal.

11. California Privacy Rights

California residents may have rights under the California Consumer Privacy Act (“CCPA”), as amended by the California Privacy Rights Act (“CPRA”).

Subject to applicable exceptions and limitations, these may include the right to:

  • Know the categories of personal information we collect
  • Know the sources from which personal information is collected
  • Know the purposes for collecting, using, selling, or sharing personal information
  • Know the categories of third parties to whom information is disclosed
  • Access specific pieces of personal information
  • Request deletion of certain personal information
  • Request correction of inaccurate personal information
  • Opt out of the sale or sharing of personal information
  • Limit certain uses and disclosures of sensitive personal information where applicable
  • Receive equal service and not be unlawfully discriminated against for exercising applicable privacy rights

To submit a privacy request, contact us at:

[PRIVACY EMAIL]

We may take reasonable steps to verify your identity before fulfilling a request.

Where permitted by law, an authorized agent may submit a request on your behalf. We may request documentation necessary to verify the agent's authority.

12. Privacy Rights in Other U.S. States

Residents of certain other U.S. states may have privacy rights under applicable state law.

Depending on your state, these may include rights to:

  • Access personal information
  • Correct inaccurate personal information
  • Delete certain personal information
  • Obtain a portable copy of certain information
  • Opt out of targeted advertising
  • Opt out of certain sales of personal information
  • Opt out of certain profiling
  • Appeal certain privacy-request decisions

Applicable rights are subject to the definitions, exceptions, verification requirements, and limitations established by each state's law.

You may submit a request using the contact information provided below.

13. Email Marketing

If you subscribe to marketing emails, we may send promotional communications regarding our products, promotions, offers, and other information.

You may unsubscribe from promotional email at any time by using the unsubscribe link contained in the message.

We may continue sending transactional and service-related messages concerning orders, payments, shipping, returns, accounts, security, and customer service even after you unsubscribe from promotional communications.

14. SMS/Text Message Marketing

If you elect to receive SMS or text-message marketing, we may send promotional and other messages to the telephone number you provide.

Consent to receive marketing text messages is not a condition of purchasing our products unless otherwise permitted by law.

Message frequency may vary. Message and data rates may apply.

You may opt out of promotional SMS communications by following the opt-out instructions provided in the messages.

Our SMS program may also be subject to separate SMS Terms and consent disclosures.

15. Data Retention

We retain personal information for as long as reasonably necessary for the purposes described in this Privacy Policy or as otherwise permitted or required by law.

When determining appropriate retention periods, we may consider:

  • Our relationship with the customer
  • Order and transaction requirements
  • Customer service requirements
  • Fraud prevention
  • Security
  • Accounting and tax requirements
  • Regulatory requirements
  • Applicable statutes of limitation
  • Dispute resolution
  • The establishment, exercise, or defense of legal claims

Different categories of information may be subject to different retention periods.

16. Data Security

We maintain reasonable administrative, technical, and organizational safeguards designed to protect personal information.

However, no website, network, electronic transmission, or information-storage system can be guaranteed to be completely secure.

Accordingly, we cannot guarantee the absolute security of personal information transmitted to, from, or through our Services.

17. Children's Privacy

Our Services are intended for a general audience and are not directed toward children under 13.

We do not knowingly collect personal information online from children under 13 in violation of applicable law.

If we learn that we have collected such information inappropriately, we will take reasonable steps to delete it.

18. Third-Party Services

Our Services may contain integrations with or links to websites, applications, payment services, social networks, and other services operated by third parties.

Information collected directly by a third party is governed by that party's privacy practices and terms.

We do not control and are not responsible for the privacy, security, or other practices of third parties except to the extent responsibility cannot be excluded under applicable law.

19. Legal and Regulatory Disclosures

We may preserve, use, or disclose personal information if we reasonably believe doing so is necessary or appropriate to:

  • Comply with applicable laws or regulations
  • Respond to subpoenas, warrants, court orders, or other lawful requests
  • Cooperate with governmental or law-enforcement authorities
  • Detect or investigate fraud or unlawful conduct
  • Protect against security threats
  • Enforce our agreements and policies
  • Protect our legal rights
  • Establish, exercise, or defend legal claims
  • Protect the rights, property, health, or safety of our customers, employees, business, or others

20. Business Transfers

If our Company undergoes or considers a merger, acquisition, financing, restructuring, bankruptcy, sale of assets, or similar business transaction, personal information may be disclosed or transferred in connection with that transaction, subject to applicable law.

21. Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our Services, business practices, technologies, service providers, or legal obligations.

When we make changes, we will update the “Last Updated” date at the top of this Privacy Policy.

Where required by law, we may provide additional notice of material changes.

22. Contact Us

If you have questions about this Privacy Policy or would like to exercise an applicable privacy right, please contact:

Urban Crescent
Los Angeles, California, United States

Email: support@urbancrescent.com
Mailing Address: business@urbancrescent.com